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All posts tagged: audience engagement

Driving new business through Salesforce CRM and ADvance integration

Posted by: Shannon Dority Fri, 9 Jun 2017

Healthcare publisher Cogora is looking to gain a crucial commercial edge by better understanding its customers and using data to drive improved sales and engagement. At the heart of this strategy is the integration between Abacus’ customer experience platform and Cogora’s Salesforce CRM.

PPA Awards 2017 shortlist announced

Posted by: Shannon Dority Mon, 8 May 2017

We are delighted to announce that many of our clients have been nominated.

ADvance passes 10m individual user records

Posted by: Ian Eckert Thu, 9 Mar 2017

ADvance, Abacus e-Media’s unique audience management platform, passed a significant milestone in February when the number of individual users managed by the platform exceeded the 10 million mark for the first time.

Jewish Chronicle migrates onto ADvance with Social Sign On integration

Posted by: Shannon Dority Wed, 25 Jan 2017

New client, Jewish Chronicle (JC), has completed the move of their weekly newspaper onto our ADvance platform.

Education in Chemistry relaunches with a new responsive site

Posted by: Shannon Dority Tue, 24 Jan 2017

Following the successful relaunch of Chemistry World, RSC has relaunched their magazine site for chemistry teachers.

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