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All posts tagged: audience engagement

ADvance passes 10m individual user records

Posted by: Ian Eckert Thu, 9 Mar 2017

ADvance, Abacus e-Media’s unique audience management platform, passed a significant milestone in February when the number of individual users managed by the platform exceeded the 10 million mark for the first time.

Jewish Chronicle migrates onto ADvance with Social Sign On integration

Posted by: Shannon Dority Wed, 25 Jan 2017

New client, Jewish Chronicle (JC), has completed the move of their weekly newspaper onto our ADvance platform.

Education in Chemistry relaunches with a new responsive site

Posted by: Shannon Dority Tue, 24 Jan 2017

Following the successful relaunch of Chemistry World, RSC has relaunched their magazine site for chemistry teachers.

Law Society Gazette relaunches website using responsive web design

Posted by: Shannon Dority Thu, 12 Jan 2017

Abacus has helped client Law Society Gazette relaunch their weekly society magazine website with a fully responsive design. Mobile traffic was up 15% in the first week.

Building a Native Advertising strategy

Posted by: Shannon Dority Wed, 7 Dec 2016

Digital advertising is at a crossroads. With site owners under pressure to deliver ever higher impressions on the back of diminishing yields, digital display has become commoditised.

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