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KHL relaunches four sites on Webvision Cloud

New client, KHL Group, has adopted the Webvision Cloud CXM platform to improve global customer engagement, including a construction industry portal and two standalone sites that are published in Spanish and Portuguese.

khl responsive showcase

khl responsive showcase

KHL is the first multi-site client to adopt the Webvision Cloud platform, offering an optimised mobile-first customer experience across all devices. Utilising Webvision Cloud’s comprehensive access management and database capabilities, the sites can collect user information over time giving KHL better insight into its audience. This data can be used to deliver highly personalised and targeted advertising, content and marketing, as well as identify opportunities for new product development. Webvision Cloud’s multi-language functionality also supports KHL’s international publications, with sites being published in Spanish and Portuguese.

khl portal sites

khl portal sites

KHL Group is the leading supplier of international construction information in the world. Established in 1989, ‘editorial quality and independence from commercial pressures are why KHL’s magazines enjoy a loyal readership which is the foundation of long-term success for a publishing company.’  Using its strong market-leading magazine brands, KHL has expanded into digital magazines, newsletters, apps, directories, new media technologies, exhibitions, conferences, awards and contract publishing.

Webvision Cloud is a Customer Experience Management (CXM) platform that provides an end-to-end digital publishing solution for media owners. The platform provides KHL with a professional mobile-friendly website, an enterprise-class CMS, a market-leading audience engagement database, and agile functionality, allowing KHL to evolve their website with the changing nature of their industry and quickly react to create new digital revenue opportunities for their audience.

For more information, please contact us on info@abacusemedia.com or 02077669810.

 

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