Webvision v3 and subscription access control the key for MEED website re-launch

Developed on Webvision v3, EMAP’s MEED (www.meed.com), which provides business intelligence on the Middle East, was the first title to take advantage of the new access management system, developed by Abacus e-Media, which puts much of the site’s content behind a subscription-only paywall. Over the course of the next few months, EMAP’s Inform business division will adopt the same model as MEED for the rest of its titles.

MEED.com offers three access levels to visitors: free, registered and subscription, the latter being offered as part of a bundled package including a weekly magazine. Registered users can access a selection of subscription stories (Editor’s Choice) on the site to get a flavour of the benefits of subscribing.

In addition to the new paywall, the site developed by Abacus e-Media for MEED also features Autonomy IDOL for intelligent, context-based search and related content, and Dispatch for the management and distribution of email newsletters.

MEED has a highly-regarded status in the marketplace, having been providing business intelligence on the Middle East since 1957. The web site and associated magazine delivers news, exclusive in-depth features, comprehensive data and analysis and market leading special reports, as well as the latest tender and contract awards. The MEED model provides an excellent illustration of EMAP’s view that readers will be willing to pay for quality content and value-added services which are highly targeted towards their specific interests.