The design team at Abacus worked closely with the Art Director, Editor and Web Editor at Drapers to translate the new magazine design into a look and feel for the website.
The site’s design is radically different from the last incarnation of Drapers, and it is testament to the way the site is built and controlled using Webvision that the re-design could be achieved within a tight deadline. It was vitally important that as the new magazine hit the shelves, the website reflected the change in design.
The site also has the latest Webvision layout controls - SPIN2 - allowing Drapers to re-launch with new home and section pages, showcasing their content in exciting new ways.
We look forward to hearing how the Drapers subscribers like the new site.