All posts tagged: audience engagement
Quality data is the key to delivering a successful marketing and business strategy. However, not all data is created equal, and since GDPR, first-party data is the most valuable asset for businesses.
Since 1981, the PPA Awards have been the most coveted awards in the magazine industry.
It has been a year since the GDPR legislation came into effect across Europe, with the aim to give consumers more power and control over how their personal information is used. Complete the GDPR Survey
No sector has seen greater impact from the third industrial revolution than retail, with daily stories of high street titans struggling to adapt their bricks and mortar businesses for the online age. But now, as Mental Health Week has put renewed focus on the human cost of this disruption, some of those same technologies are being harnessed to help the people most affected.