Ian Eckert, Director at Abacus is speaking at AOP’s Driving Revenue through Data Forum on 8 September. Other speakers at the Forum include senior members of Incisive Media, CACI, comScore and Mardev-DM2.
This year’s Forum, which will include case studies and in-depth analysis, will look at how both B2B and B2C publishers can leverage user data to reap significant financial reward.
Ian Eckert is a Project Director at Abacus working with many leading publishers in the industry including UBM, Centaur Media, and TSL
Prior to his second stint at Abacus, Ian ran the online business for TSL Education, the UK’s leading educational publisher. As Internet Director he developed the 2009 AOP award-winning TES Connect site that links teachers from across the UK through an innovative Web 2.0 platform. He has also worked as a main board director for CMP Information in a digital development role and before that for a number of regional press including Portsmouth Publishing and Printing. He is currently Visiting Fellow in Online Journalism at Trinity and All Saints, University of Leeds.
Click here to see Ian’s views on the ’data goldmine’ & actionable intelligence.
For more details on the event and to register please visit
http://www.ukaop.org.uk/events/drivingrevenuethroughdataevent.obyx
We look forward to seeing you there!
