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EMAP’s Nursing Times new website launches

EMAP-owned Nursing Times has launched a new website, designed by Abacus, and based on the company’s Webvision v3 digital publishing platform.

The new site also features Autonomy IDOL for intelligent contextual search and Madgex for up-to-the-minute jobs.  Abacus’ Dispatch module has been integrated within the overall solution to handle the creation, management and distribution of the wide range of Nursing Times email newsletters covering such specialities as primary care, mental health and infection control.

A key aim for the new site was to ensure that content was much better organised to cater for the very different needs of the different nursing profiles.

As part of this objective, the design of the site features an innovative ‘double-decker navigation’ which helps visitors to pursue their own particular areas of interest faster and more easily.  The overall format of the website is much more flexible – a feature which is delivered by the templates within Webvision v3 - allowing Nursing Times to publish clinical research articles alongside the news stories and features.

The interaction between Nursing Times editorial staff and their readers is being actively encouraged by the growing use of user-generated content, such as blogs and forums.

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