The biggest change to EU data protection and privacy regulations in 20 years is fast approaching. But what happens next? How can publishers utilise the trusted relationships they have with their customers after GDPR comes into effect to continue building engagement and revenue?
Helping brands and communities to grow revenue and engagement with personalised offers and experiences is our mission here at Abacus.
It’s the final countdown to the biggest change to data protection and privacy regulations in 20 years. Just how ready are you for the new regime and the opportunities it will bring?
Long-time Abacus client, who has been on the Webvision platform for more than 18 years, has adopted our CXM platform to continue to grow their digital business.