All posts tagged: single customer view
Date: Wednesday 4th MayLocation: Park Plaza Westminster Bridge 04/05
Independent publishers gathered for the latest IPAC networking event at the PPA’s headquarters in London.
Date: Thursday 24th March Location: PPA Offices Address: Queens House, 28 Kingsway, London, WC2B 6JR
Shortage of data is not the problem for most publishers; it’s working out what to do with it that is the challenge. Actionable intelligence is the key, says Ian Eckert, to reversing the record of online underachievement.