All posts tagged: single customer view
New client, ArtReview, has chosen Abacus’ ground-breaking ADvance platform to create a complete customer view of their international database in order to expand their business in both print and digital.
After a six-month phased migration project, leading B2B publisher Centaur Media Plc has completed its move to Abacus’ ADvance platform.
Richard Cook, Operations Director at Centaur Media, and Ian Eckert, Head of Audience Development at Abacus, will be presenting a joint case study on ‘audience development innovation’ and how it is transforming Centaur’s publishing business, at the PPA offices on 3rd April, 2013.
26-27 February 2013, Earls Court 2, London, Stand number: T1