All posts tagged: subscription management
Centaur Media completes move to ADvance Audience Development Platform
After a six-month phased migration project, leading B2B publisher Centaur Media Plc has completed its move to Abacus’ ADvance platform.
Audience Revenue Tools for Online Publishers
20 June 2012 – Radisson Blu Edwardian, 97 Great Russell Street, London WC18 3LB
Centaur adopts ADvance audience development platform
Centaur Media has chosen Abacus’ innovative ADvance platform to run its circulation and fulfilment activities as well as to provide a complete customer view across the group’s portfolio of digital, print and face to face products.
5 ways Audience Development can drive your business
The internet, iPads and smartphones have liberated information in new, and often unexpected, ways. Publishers now have the opportunity to sell highly tailored subscription services, slicing and dicing existing content for audiences that are defined by both traditional brand loyalties and by entirely new information demands.
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