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All posts tagged: single customer view
Centaur adopts ADvance audience development platform
Centaur Media has chosen Abacus’ innovative ADvance platform to run its circulation and fulfilment activities as well as to provide a complete customer view across the group’s portfolio of digital, print and face to face products.
5 ways Audience Development can drive your business
The internet, iPads and smartphones have liberated information in new, and often unexpected, ways. Publishers now have the opportunity to sell highly tailored subscription services, slicing and dicing existing content for audiences that are defined by both traditional brand loyalties and by entirely new information demands.
Abacus at Publishing Expo 2012
“Publishing is changing fast, with new and traditional forms combining to create truly multichannel content. In 2012 Publishing Expo will shape the future of publishing with over 100 leading industry suppliers and groundbreaking education from publishing’s best, covering any content and any channel, in digital, print or mobile.” - Publishing-expo.co.uk
Gasworld redesigned and re-launched by Abacus
Our latest website gasworld has gone live. New client Gasworld is a specialist publisher of gas information and events. It is the only independent online news provider and information portal for the global industrial gas community and the larger end-user market for gases and equipment.
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