Tag : single customer view
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5 ways Audience Development can drive your business
The internet, iPads and smartphones have liberated information in new, and often unexpected, ways. Publishers now have the opportunity to sell highly tailored subscription services, slicing and dicing existing content for audiences that are defined by both traditional brand loyalties and by entirely new information demands.
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Abacus' ADvance on show at Publishing & Media Expo
26-27 February 2013, Earls Court 2, London, Stand number: T1
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Abacus announces management buyout from Bond International Software
Significant investment from three leading figures from the publishing and new media world – Sherren, Durham and Miller Experienced management team will drive expansion of publishing business Development of new Audience Development product to complement existing CMS leadership Imminent acquisition of a customer data and fulfilment company
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Abacus at Publishing Expo 2012
“Publishing is changing fast, with new and traditional forms combining to create truly multichannel content. In 2012 Publishing Expo will shape the future of publishing with over 100 leading industry suppliers and groundbreaking education from publishing’s best, covering any content and any channel, in digital, print or mobile.” - Publishing-expo.co.uk
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Abacus at the PPA Customer Direct 2013
Thursday 14 November The Brewery, London Customer Direct 2013: Subscriptions and Beyond.
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