Tag : new product development
Sort by: Newest firstOldest firstA-ZZ-A
-
5 ways Audience Development can drive your business
The internet, iPads and smartphones have liberated information in new, and often unexpected, ways. Publishers now have the opportunity to sell highly tailored subscription services, slicing and dicing existing content for audiences that are defined by both traditional brand loyalties and by entirely new information demands.
-
Abacus at the PPA Customer Direct 2013
Thursday 14 November The Brewery, London Customer Direct 2013: Subscriptions and Beyond.
-
Abacus e-Media breakfast briefing at the PPA – Audience Development innovation case study
Richard Cook, Operations Director at Centaur Media, and Ian Eckert, Head of Audience Development at Abacus, will be presenting a joint case study on ‘audience development innovation’ and how it is transforming Centaur’s publishing business, at the PPA offices on 3rd April, 2013.
-
ArtReview adopts ADvance audience development platform
New client, ArtReview, has chosen Abacus’ ground-breaking ADvance platform to create a complete customer view of their international database in order to expand their business in both print and digital.
Show 10 per page20 per page50 per page